The simplest way to shake up your meals

Affordable monthly kits that transform everyday ingredients with awesome new flavors.
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Time-smart, budget-smart kits

Make Boring Meals Exciting, Effortlessly

We’re like meal kits, but for the base ingredients (protein, veggies, starches) you already have. We stripped meal kits down to Just The Flavor™: unique spice blends that turn ordinary groceries into extraordinary dishes — plus easy recipes, tools, and tips.

Spice Blends That Transform Any Meal

Each kit features 3 unique spice blends that bring amazing new flavor to whatever you add them to.

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Simple Recipes & Meal Ideas

Make quick, mouthwatering meals using each blend and everyday ingredients.

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New Flavors Every Month

Each monthly kit features flavors inspired by a different country or region of the world.

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What's included

Everything You Need to Cook with New Flavors

Every kit includes simple tools to make transforming your meals ridiculously easy.
3 Unique Spice Blends
Inspired by a new country each month
Quick Tip Cards
Use each blend like a pro in seconds
Dozens of Simple Recipes
Using each blend with common ingredients
Instant Meal Planner
Build a full, flavorful meal in seconds
AI Recipe Prompts
Craft custom recipes that fit your preferences
FREE Bonus Features
Vinyl sticker & playlists inspired by each country
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How it works

Transform Your Meals in 1, 2, 3

Our kits make it impossibly easy to cook with amazing new flavors.
1

New Flavors Arrive Monthly

Each monthly kit features 24 total servings across 3 spice blends, inspired by a new country each month.

2

Add to Everyday Ingredients

Each versatile blend enhances countless common proteins, starches, and veggies you might have on hand.

3

Cook Meals with Ease

Follow our quick recipes, build an easy meal with our meal blueprint cards, or reference our flavor pairing guide to effortlessly get the most out of each blend.

AUGUST TRIAL OFFER

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Convenient Features

Includes Super Simple Tools & Tips

Beyond the spice blends, each kit is packed with tools and resources to make cooking with new flavors a breeze.

Dozens of Simple Recipes

Access our online library of fast, easy recipes that work with each blend and a wide variety of common ingredients.
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Quick-Start Cards

Don't want to follow a recipe? These cards give easy meal ideas and tips that you can use right away.
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Flavor Pairing Guide

Got ingredients you want to use? See which blends best enhance them with this super-easy guide.
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Custom AI Recipe Prompts

Craft custom recipes for each blend with your preferences, or with the specific ingredients you have on hand.
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Complimentary Bonus Features

Immerse in each featured country with themed cooking playlists, a vinyl sticker, and a souvenir map.
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NEW FLAVORS MADE EASY
Use it your way

Flavor That Fits Your Lifestyle

Whether you like to follow a recipe or just wing it, our kits make cooking with new flavors easy.

Weeknight Meals
In a hurry? Follow our quick tips to cook a flavorful new meal without a second thought.
Meal Prep
Add our blends to instantly shake up your meal prep rotation with new flavors.
Easy Recipes
Follow our simple recipes, or make your own with AI, to create inspired new dishes.
Just Wing It
Don't want to follow a recipe? Our blends enhance pretty much anything you add them to.
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By the Numbers

Better Meals, Less Money & Time.

We asked our customers how Just The Flavor™ kits improve their cooking routine. The numbers speak for themselves.
98%

Cook Better Meals

98% of customers say Just The Flavor™ kits help them cook better, more interesting meals.*
95%

Save Money on Meals

95% of customers say Just The Flavor™ kits save them money versus buying new ingredients or ordering/eating out.*
94%

Save Time Planning Meals

94% of customers say Just The Flavor™ kits save them time versus seeking new meal ideas and ingredients on their own.*

*Based on responses from Just The Flavor™ customers collected via online survey from 7/1/2025 to 8/1/2025. Numbers rounded to the nearest percent.

From our customers

Join 1,000+ Home Cooks & Ditch Your Cooking Rut

Take a glimpse at what some of our satisfied customers have to say.
5.00

"This is such a great subscription service for the 9-5 lifestyle! It's so easy for me to fall into a cooking slump, but Just the Flavor has been an affordable way to add some variety to my meals and enjoy cooking again. I recommend this for anyone looking for an easy way to switch things up and make dinner stress-free!!"

Sidney S.
Verified Customer
5.00

"Just The Flavor has been great! I love getting to try out new spices in my meals. The amount in each packet is perfect. Would highly recommend to anyone who is looking to explore new flavors."

Ben B.
Verified Customer
5.00

"It’s all too easy to get stuck making the same ole meals over and over. I stumbled upon just the flavor a few months ago and have been loving the new flavors it’s been introducing into my daily meals. Highly recommend checking it out!"

Lyle J.
Verified Customer
5.00

"I cook fairly often but largely with the same rotation of recipes. This is so helpful to add a little variety and prompt me to try something a little bit different, even if it's just a new twist on a staple meal (see Puerto Rican style salmon). Highly recommend for people who like to cook but struggle to branch out on recipes."

Nick W.
Verified Customer
5.00

"Just the Flavor is a great way to explore new cuisines without paying for a bunch of expensive ingredients. The portion sizes are perfect! I used the chat masala to make butter chicken!"

Jared H.
Verified Customer
5.00

"Just The Flavor provides a great selection of flavors at a low cost! The amount you receive is perfect for trying out new dishes - just enough to give you a taste without taking up space in your cabinet with ingredients that go bad before you can finish them. I sprinkled the zaatar on top of a Mediterranean-style bowl for the perfect zing!"

Josie R.
Verified Customer
5.00

"I never try new recipes because I only cook for myself and I’m not paying like $15 for a specific ingredient ill never need again. This gives me the perfect amount to enjoy variety at a reasonable price."

Samantha G.
Verified Customer
5.00

"Used the Egyptian dukkah blend to make salmon last night and it was the best cooking decision I’ve ever made. Would have never thought to get that spice before but having fun new spices means putting twists on classic recipes that I make. And this one paid off."

Max B.
Verified Customer
Frequently Asked Questions

Questions & Answers

Simply sign up for a plan, and the price of your first kit will automatically be deducted at checkout. Just pay $2 to cover shipping. You can pause or cancel your subscription at any time.

We offer three kit sizes depending on how many spice blend servings you'd like each month:

  • 24 servings per kit (8 per blend)
  • 36 servings per kit (12 per blend)
  • 48 servings per kit (16 per blend)

Each monthly kit includes 3 spice blends and one serving is 1/4 tsp, in line with FDA standards for spice blends.

All kits ship at the end of each month. When you subscribe, your first kit will ship at the end of the current month. Since we feature new spice blends each month, shipping all kits at the end of the month helps minimize waste and keep delivery schedules consistent.

Our kits are only available for subscribers. You can pause or cancel your subscription at any time.

We ship to all 50 states in the USA. At this time, shipping is available only within the United States.

We're proudly based in the USA. All kits are packaged, handled, and shipped from our facility in Arlington, VA, just outside of Washington, DC.

4.9 from 244 verified reviews

Amazing New Meals Made Easy & Affordable

With Just The Flavor™ kits, being budget-smart and time-pressed doesn't mean getting stuck cooking the same meals on repeat.
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